The core responsibilities as Marketing Manager involves driving the planning and execution of marketing efforts within the region. The role will deliver campaigns in line with global brand guidelines and the local marketing strategy. Working closely with the regional marketing team and cross-functional stakeholders, you will conceive, implement and analyse tactical and localised initiatives to grow Spotify across your region, as well as being the go-to representative for all marketing activities across the region.
Reporting to the SEA Marketing Lead, your mission will be to drive brand awareness and consideration in the market, whilst facilitating increased user penetration locally. Experience in interpreting consumer trends, audience and data insights and translating them into meaningful marketing campaigns is essential, as is the ability to translate highly strategic marketing bets into regional tactical executions.
You will work closely with regional cross-functional teams including Music, Studios, Subscription, Strategy Ops, Comms, Social, and BD Partnerships. You will be based in Singapore.